Tech Perspective

Your source for insights on Adobe Experience Cloud, next-gen AI, and strategies powering enterprise digital evolution.

How to calculate the true CAC from your AEM campaigns (and cut it in half)

Published On: July 23, 2025

Customer Acquisition Cost (CAC) is more than just a marketing

Is Your Customer Data Platform Wasting Ad Spend? Audit Your CDP in 30 Minutes

Published On: July 23, 2025

Ad spend is up. ROI is flat. Customer Data Platforms

Common AEP Integration Failures: What the Logs Aren’t Telling You

Published On: July 23, 2025

Adobe Experience Platform (AEP) is designed to ingest, unify, and

CMS Downtime Tracker: Why Your Site Randomly Breaks at 3AM

Published On: July 22, 2025

Every CMS goes down eventually. But if your Adobe Experience

Before You Deploy AI Agents, Audit These Cost, Ethics, and Performance Traps

Published On: July 22, 2025

AI agents are no longer experimental—they’re now embedded in how

AI Gone Wrong: 5 Agentic Systems You Should Probably Disable Right Now

Published On: July 22, 2025

Agentic AI systems those capable of taking actions on your

Don’t wait—step into the age of AI. Let’s build a smarter, faster, and more profitable future together.